The university holds trademarks on several other iconic logos. These logos are to be used sparingly and only with the permission of University Marketing and Communications. These logos are not to be altered or changed in any way.
The logos include: SDSU Cereal Bowl, Beef Bowl, McCrory Gardens, Oak Lake Field Station and Hobotech.
The University Seal remains an official symbol to be used only by the President's Office on official university documents such as: diplomas, commencement publications, honorary degree materials and other official documents such as certificates. The Institutional Logo, rather than the seal, is to be used for all other applications.
The Coughlin Campanile is an iconic landmark for the university. For this reason, the campanile logo is available for use by the President’s Office, SDSU Foundation and the SDSU Alumni Association. It will also be available for certain commemorative pieces or anniversary logos as approved by University Marketing and Communications.
Other Logos
Additional Logos:
Weary Wil and Dirty Lil remain the primary marks associated with Hobo Day, the university's homecoming celebration. The use of Weary Wil and/or Dirty Lil will be for purposes related only to Hobo Day.
